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The Whitlams and the TSO

There was a campaign by the Australian Labor Party when I was very young that featured the slogan “It’s Time” (along with a weirdly catchy theme song — all the cool kids knew the words). The leader of the Labor Party at the time was Gough Whitlam — hence the connection to this band, The Whitlams.

Red, brash and unashamedly historic, the poster I designed ended up as an homage to all that was good from Australia’s first celebrity election.

 
 

Ispahan Podiatry

Two initial instructions from this client were "no feet and no orange". But after a few concepts and some discussion, guess what happened? Love the grey...

 

 
 

Tickit Systems

This job started with a contract to design the actual application's appearance (a massive task), and has since been followed by: branding for both the application and parent company; websites for both entities; Flash and print advertisements; and a full stationery suite.

 

 

 

 

 
   
John Simpson rants! It's always been difficult to come up with original and fresh designs, and even moreso now that the web has begun to mature. Now, it's easy to spot similarities between websites, either intentional or otherwise. Iron Man Mark VI Maquette

But similarities aren't a bad thing. Humans define their "design sense" from expectation: they expect to see a horizontal menu at the top; they expect to see defined headers and sub headers. They also recognise corporate style, and can appreciate the repetition of colours and a strict colour palette.

Similarity on the web is not a bad thing. It's only when people start to plagiarise ideas that my toes begin to curl (I've seen my designs copied sooo many times now).

Duplicate a design and you're an idiot... but take someone's ideas to enhance your own design, and you're improving the user experience.

It's a very fine line.

 

 
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